Your cousin is married to Stuart McGill...? wow... famous connections...
TV shows are a good place to start... Stay At Home mums watch daytime TV, and are a heavy influence on what their families eat... With a good marketing strategy and cooking shows, we can convert them and turn families from the inside!!!

I went to see the local red rooster last night... I dont think I am the best person to convince them to join us...
They confused me and I ended up walking out with delicious roast chicken, and no promises about joining our cause...
Maybe I was not aiming high enough... I should see the manager instead of the cashier...
Im also having trouble tracking down Colonel Sanders...

Lenards Chicken!!! I hadnt even thought of them!!! Must find Lenard as well...

And yes the farmers...! we must go to the source... If we do not secure a supply of chicken, our cause is doomed...
We must also implement a strategy to convery the beef farmers to chicken... something subtle... country folk can be stubborn if they feel they are being pushed into it... they need to think it is their own idea...